Targeted Services
JacksonHeath doesn’t try to be all things to all people. Instead, we concentrate on doing a few things and doing them exceedingly well. We specialize in corporate media relations, corporate public affairs, employee communications, public relations, fundraising and public relations for institutions of higher education, and diversity communications and strategic planning for the ethnic market.
We didn’t invent any of those things, but we are perfecting them. We know, for example, that some minority marketing campaigns have been perceived as patronizing or insensitive, while others have been widely condemned as exploitive. JacksonHeath brings a special ethnic sensitivity in these markets. We know what to do, when to do it, and how to do it. Most importantly, we know whether it should be done at all.
